Trademark Law

Common Mistakes in Trademark Applications (and How to Avoid Them)

Filing a trademark application might seem simple, but errors can cost you time, money, and protection. Here are the most common mistakes business owners make: Mistake 1: Choosing a Weak Mark Generic or descriptive names (“Best Shoes,” “Tasty Pizza”) are hard to protect. Stronger marks — like unique

Common Mistakes in Trademark Applications (and How to Avoid Them)

Filing a trademark application might seem simple, but errors can cost you time, money, and protection. Here are the most common mistakes business owners make:

Mistake 1: Choosing a Weak Mark

Generic or descriptive names (“Best Shoes,” “Tasty Pizza”) are hard to protect. Stronger marks — like unique words or logos — offer better protection.

Mistake 2: Not Doing a Trademark Search

Many applications fail because a similar mark is already registered. A professional search saves you from wasted filings.

Mistake 3: Filing in the Wrong Class

Trademarks are registered in specific categories of goods/services. Filing under the wrong one can leave your brand exposed.

Mistake 4: DIY Filing Without Guidance

The USPTO won’t refund your fees if you make mistakes. Working with an attorney ensures your application is strategic and accurate.

Call to Action:📞 Call888-914-0011or emailcontact@landrypllc.comto avoid costly mistakes and file correctly.

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Common Mistakes in Trademark Applications (and How to Avoid Them) | Landry Legal